AW22 EARTHEN Campaign
Earthen is an ode to the mud brick space Keegan now calls home.
Built by hand in the 70s using earth excavated from beneath the home’s foundations & heated only by fire, the building embodies the label’s values of designing with intention, utilising natural materials, reducing waste & providing an alternative to fast & impersonal construction.
The collection references 70s design, while clay, soil and earthenware inspire the warm palette and assortment of textures. Wool provides the dominant fibre within a range intended to keep you warm & comfortable throughout winter & beyond.